Iconic design mogul Tommy Hilfiger hosts this new reality series in search of the next great American designer. Hilfiger’s rags-to-riches journey is the basis for the competition in which 16 style-savvy contestants will find themselves literally living Hilfiger’s life in fast-forward. Competing in a series of grueling style assignments that test their talent, business acumen, sales and marketing expertise, social skills, resourcefulness and style IQs, the winner will have the opportunity to design his or her own collection under the Tommy Hilfiger label.

I can just hear the Donald going "D'oh! Why couldn't I get Tommy, instead of Haynes :'( .....this show's gonna be yooge! Maybe I can get Martha Stewart to sew me a degisner outfit too. I know I'm the coolest kid on the block.... I just KNOW I am"

btw, thx fanatic for keeping us ARTists in the loop of what's happening on Reality TV!!

You're welcome metro. :) This show sounds promising, if it's half as good as Project Runway, I'll be watching!